Sunday, 14 November 2010

Market Research- Rolling Stone Magazine

Language- The masthead of this magazine is Rolling Stone magazine and it covers the top of the magazine. A few of the letters are covered by the main image but because the magazine is widely recognised it does not confuse it's target audience. The house style of the magazine is very plain as the colours of the font are grey, black and white. The font of the headlines are all the same. The main image on the magazine is a long shot if Katy Perry sat on a bed. This is a very controversial shot as she is showing a stereotypical pop artist image as she is not wearing a lot but then the headline is about sex and then has a religious side. Also she is sat on a bed but the room is white and white is usually a sign of purity which also contradicts itself.
Institution- The Rolling Stone magazine is published by Wenner Media and is published once every two weeks at the price of........
Ideology- The image on this magazine is a stereotype image of a pop artist because of the what the artist is wearing but then it goes against the stereotype because her story is not just about sex, it is about religion aswell.
Audience- The audience of Rolling Stone magazine is readers of a wide age range because it focuses on mainly pop music and actors but then it also has articles about politics which varies its audience.
Representation- This magazine represents pop artists in a conventional way as she is being shown as a sex symbol


 

Language- The house style has been carried onto the contents page as the font and the colour of the font is the same. On the other hand red has been added as another font colour and as the background to the heading of the contents page which does not fit in with the rest of the house style. There are three pictures but the middle one is bigger. This could suggest that the story behind this picture is the main story. The pictures all have relevance to the story behind them and they all have the page number written in the corner. It includes the conventions of a magazine by having a section for features and a section for monthly items such as reviews. They also have quotes under the stories so that the audience gets a preview of the story and entices them to read on.
Institution- The contents page will have been made by the same publishers as the front page as they are from the same magazine.
Ideology- This contents page is giving out the message that the magazine is unique as the pictures on it are very different to each other and that it does not use the same house style as the front page.
Audience- The contents page will have the same audience as the front cover as the audience buy the magazine to read all of the magazine
Representation- The contents page does not carry on the representation of the front page as there are no pictures that portray pop artists as sex symbols. Instead it represents a more acoustic and natural side of the music industry.



 


Language- The house style is carried on from the contents page as there is a red stripe down the middle of the page and the font and colour of the text is still the same. On the left hand side of the page is the article and the right hand side of the page is the picture of the artist. The article itself is not very long as the headline of the story takes up just under half of the page.
Institution- This double page spread will have been produced by the same publishers as the contents page and the front cover as they belong to the same magazine.
Ideology- The picture is a long shot of the artist and is taken from below which makes him look superior and powerful and at the time when this article was written the public looked up to John Lennon and The Beatles
Audience- The audience will also be the same as the front page and contents page as they are part of the magazine and the company want the audience to read all of the magazine.
Representation- The image on the double page spread represents pop artists very unconventially as it is a very natural and plain picture





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